05 Services
Website design and development that converts, then stays maintainable.
Landing pages, multi-page sites, and commerce storefronts. Design and development in one engagement so the site is not a template the team cannot change. Wired to analytics and the CRM you already use.
Problem
The site looks finished. The leads do not arrive.
A brochure that cannot be edited is not a website. Neither is a template with a contact form that emails nobody, or a Shopify theme bolted on without analytics, CRM, or a path after the purchase.
Website design and development here is one engagement: the pages, the conversion path, and the wiring. You work with me. The site should look like the business, load cleanly, and send the enquiry somewhere a person will see it.
If staff need to log in to do a job, that is a custom web application. If the job is a storefront plus order-status automation, the site and the e-commerce AI sit next to each other.
- A template nobody on the team can change
- Leads leaking because the form never hits the CRM
- Campaign pages that take months and still do not convert
- A storefront that looks live but is not wired to analytics
Who
Who this is for.
Founders and teams who need a site that converts — not a template they cannot change.
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01
A first credible site
The business is real. The current page does not look like it. You need pages that match the work.
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02
Leads that leak
The form emails nobody, analytics were never installed, or the CRM never sees the enquiry.
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03
A campaign that must ship
One offer, one page, a deadline. Not a brand reboot. A landing page with a path after the click.
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04
A storefront plus the pages around it
Shopify when you sell products. The site and e-commerce automation can sit next to each other.
Examples
What this looks like in practice.
Campaign pages, studio sites, and commerce. Design and development in the same engagement.
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Campaign landing page
One offer, wired to HubSpot or the inbox you watch. Built to convert, then handed over so you can edit it.
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Multi-page studio site
Work, method, and enquire. The same shape as this studio: clear pages, a form that arrives, no template lock.
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Shopify storefront
Theme, collection, and checkout that match the brand. Analytics on. Order-status automation is a separate loop.
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Rebuild of a brochure
Replace a site nobody can edit. Same domain, new path, forms that actually land in the CRM.
Process
How the work runs.
We name the job first: one campaign page, a multi-page site, or a storefront. Then we design the path and ship it.
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01
Scope the job
Landing page, marketing site, or commerce. Pages, offers, and where an enquiry should land. If that is fuzzy, we start with a brief, not a moodboard.
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02
Design the conversion path
Structure, copy, and layout for the actual visit: what they need to believe, what they click, and what happens after.
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03
Build and wire
The site, the form, analytics, and the CRM or inbox you already live in. Test the empty states, the mobile visit, and the thank-you path.
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04
Launch and hand over
Go live on your domain and accounts. You own the site. Optional retainer for tweaks. No lock-in.
Integrations
Wired to what you already run.
The site plugs into what you already run. It does not wait on a new stack.
- HubSpot
- Google Analytics
- Meta Pixel
- Shopify
- Stripe
- Webflow / custom
- Forms to email
- CMS you can edit
Outcomes
What changes when it ships.
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01
A path, not a brochure
The visit has a job: enquire, book, or buy. The page is built for that job.
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02
Leads land somewhere real
Forms hit the CRM or the inbox you already watch. Not a mailbox nobody checks.
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03
You can change it
Copy and pages stay in your accounts. You are not waiting on a locked theme.
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04
Design and build together
No handoff from a designer who never ships. You work with me through launch.
Studio
Other ways we can help.
Enquire
Tell us what the site needs to do.
Write the pages, the offer, and where leads should land. I read it and reply. No build commitment.